Most Popular Cars by Age

Henry Man

Aug 27, 2024

Buying a car can be difficult – but the majority of Australians are loyal to a handful of the best-selling models.

As car insurance comparison experts, we delved into our database to find out the most popular new and used vehicle models that Australians have compared for a car insurance policy.

Specifically, we identified trends among different age groups, including vehicle models, exterior colour, and fuel type preferences.

Image showing the most popular vehicle models, according to Compare the Market.

Top 20 most popular vehicle models

Of the top 20 most compared vehicles on Compare the Market, these were the key highlights:

  • The venerable Toyota Corolla small car was consistently the most popular across all age groups – except for 25-year-olds and younger, where it was dethroned by the Mazda 3 and Hyundai i30.
  • Small hatchbacks and sedans were common among most age groups, but the Toyota HiLux and Ford Ranger utes also often appeared in the top 10.
  • Medium and large SUVs were more common among older Australians, including the Toyota RAV4, LandCruiser, and Mazda CX-5.
  • The most compared luxury vehicle for car insurance was the Mercedes-Benz C-Class, which only appeared in the top 20 list for 56-year-olds and above.

25-year-olds and under

RankMake & ModelProportion of Car Insurance Comparisons (out of Top 20)
1Mazda 310.35%
2Hyundai i3010.09%
3Toyota Corolla9.89%
4Toyota HiLux7.96%
5Holden Commodore5.75%
6Volkswagen Golf5.27%
7Mitsubishi Lancer4.54%
8Toyota Camry4.44%
9Ford Falcon4.35%
10Ford Ranger4.32%
11Nissan Navara4.03%
12Honda Civic3.60%
13Kia Cerato3.54%
14Mazda 23.29%
15Ford Focus3.24%
16Subaru Impreza3.21%
17Mitsubishi Triton3.20%
18Suzuki Swift3.07%
19Toyota Yaris3.00%
20Mazda CX-32.87%

26- to 35-year-olds

RankMake & ModelProportion of Car Insurance Comparisons (out of Top 20)
1Toyota Corolla10.71%
2Mazda 39.69%
3Hyundai i307.68%
4Toyota Camry7.13%
5Toyota HiLux6.27%
6Ford Ranger5.56%
7Toyota RAV45.03%
8Mazda CX-54.94%
9Volkswagen Golf4.51%
10Mitsubishi Outlander4.23%
11Mitsubishi Triton3.68%
12Hyundai Tucson3.64%
13Nissan X-Trail3.55%
14Honda Civic3.54%
15Toyota Yaris3.43%
16Holden Commodore3.36%
17Nissan Navara3.33%
18Kia Cerato3.28%
19Toyota Prado3.26%
20Mitsubishi ASX3.19%

36- to 45-year-olds

RankMake & ModelProportion of Car Insurance Comparisons (out of Top 20)
1Toyota Corolla9.10%
2Mazda 36.98%
3Toyota Camry6.49%
4Ford Ranger6.42%
5Toyota RAV46.11%
6Mitsubishi Outlander5.93%
7Toyota HiLux5.88%
8Mazda CX-55.46%
9Nissan X-Trail5.40%
10Toyota Kluger5.39%
11Hyundai i304.88%
12Toyota Prado4.80%
13Holden Commodore3.65%
14Mitsubishi Triton3.60%
15Volkswagen Golf3.46%
16Nissan Navara3.45%
17Honda CR-V3.43%
18Hyundai Tucson3.34%
19Mazda CX-93.31%
20Toyota LandCruiser2.91%

46- to 55-year-olds

RankMake & ModelProportion of Car Insurance Comparisons (out of Top 20)
1Toyota Corolla9.60%
2Mazda 37.86%
3Toyota HiLux7.29%
4Ford Ranger7.05%
5Hyundai i306.67%
6Toyota RAV45.59%
7Holden Commodore5.10%
8Toyota Camry4.91%
9Mazda CX-54.42%
10Volkswagen Golf4.37%
11Toyota Prado4.36%
12Mitsubishi Triton4.29%
13Nissan X-Trail4.27%
14Nissan Navara4.02%
15Toyota Kluger3.80%
16Toyota LandCruiser3.65%
17Mitsubishi Outlander3.47%
18Ford Falcon3.27%
19Honda CR-V3.06%
20Hyundai Tucson2.93%

56- to 65-year-olds

RankMake & ModelProportion of Car Insurance Comparisons (out of Top 20)
1Toyota Corolla10.51%
2Mazda 38.15%
3Ford Ranger7.05%
4Toyota HiLux6.94%
5Hyundai i306.70%
6Toyota RAV46.29%
7Toyota Camry5.17%
8Holden Commodore4.94%
9Mazda CX-54.84%
10Toyota LandCruiser4.30%
11Mitsubishi Triton3.98%
12Ford Falcon3.88%
13Nissan X-Trail3.73%
14Toyota Prado3.64%
15Nissan Navara3.58%
16Volkswagen Golf3.47%
17Mitsubishi ASX3.34%
18Subaru Forester3.18%
19Kia Cerato3.17%
20Mercedes-Benz C-Class3.14%

66-year-olds and above

RankMake & ModelProportion of Car Insurance Comparisons (out of Top 20)
1Toyota Corolla12.67%
2Mazda 37.98%
3Hyundai i307.21%
4Toyota RAV46.63%
5Toyota Camry6.04%
6Mazda CX-55.40%
7Subaru Forester4.28%
8Toyota HiLux4.20%
9Ford Ranger4.17%
10Toyota LandCruiser4.13%
11Kia Cerato4.06%
12Mercedes-Benz C-Class3.93%
13Holden Commodore3.91%
14Nissan X-Trail3.90%
15Ford Falcon3.88%
16Mitsubishi ASX3.84%
17Honda CR-V3.49%
18Mazda 23.43%
19Toyota Yaris3.42%
Hyundai Tucson

 

Most popular car colours

According to Australians who have compared car insurance policies through Compare the Market, car colour preferences were similar across all age groups:

  • Monochromatic shades including white, silver, grey and black were consistently the most popular for vehicles.
  • These were followed by blue, red, maroon and green as among the top 10 top exterior colours.
  • Yellow, turquoise and purple were the least popular vehicle colours that have been compared for car insurance.

Image showing the most popular car colours, according to Compare the Market.

Most popular fuel types

In line with new car sales data, Australians across all age groups mostly had the same vehicle powertrain preferences:1

  • Petrol-powered vehicles were the overwhelmingly dominant fuel type, followed by diesel.
  • Petrol-electric hybrids remain the preference for Australians owning a more fuel-efficient electrified powertrain.
  • Full battery-electric vehicles trailed closely behind hybrids as the fourth-most compared vehicle type.

Pie chart showing the most popular vehicle fuel types, according to Compare the Market.

Note: Hybrid car data includes plug-in hybrid electric vehicles (PHEVs). Gas means liquefied petroleum gas (LPG) vehicles.

Why it pays to compare on car insurance

Compare the Market’s Executive General Manager of General Insurance, Adrian Taylor, said the type of vehicle you choose to drive is one factor that impacts the price of car insurance premiums.

“Beyond the purchase price, car insurance is a key ownership cost to factor in when buying any vehicle,” Mr Taylor said.

“As a growing number of new and used car buyers trend towards SUVs and utes, it’s important to keep in mind that car insurance premiums are generally higher for these larger vehicles, luxury cars, and hybrid and full electric models, in addition to other factors.

“For example, while black was among the most popular car paint colours, our research has found it to be the most expensive to cover as some insurers apply a ‘colour premium’ to policies – in contrast to white and other lighter colours.

“No matter what vehicle you own, it’s important to compare what’s on offer to potentially find a better deal, switch and not pay a cent more than you need to – rather than staying loyal to the same insurer year-on-year.”

Always read the Product Disclosure Statement (PDS) and Target Market Determination (TMD) to check for the inclusions, limits and restrictions before purchasing.

Methodology & Sources

Data includes Australians who have quoted and compared car insurance policies through Compare the Market between 1 July 2023 to 1 July 2024.

Additional sources: